Art direction
& PHOTOGRAPHY

BEYOND PIXELS, IDEAS.
BEYOND THE CONCEPT, THE STORY.

My name is Carlo Nadalin, Supervisor Art Director with over twenty years of experience in visual communication and graphic design.
I like to define myself as a dreamer, a creative able to transform ideas, shapes and colors into exciting projects.

Carlo Nadalin

Art direction

Preview of Art Direction projects by Carlo Nadalin

Throughout my career, I have had the opportunity to work on projects for main domestic and international clients, including: Vodafone, TIM, Pirelli, Ségécé, Boero, UnoG, Chamber of Commerce, Pfizer, Angelini, AstraZeneca, Bayer, Biogen, Bristol-Myers Squibb, Chiesi, Gilead, Gruenenthal, Istituto Gentili, Janssen, Lundbeck, Merck Sharp & Dohme, Mylan, Novartis, Novo Nordisk, Roche, Sanofi, SOBI, Takeda, Teva, Vertex, Viatris, Zambon and many others.

each project brought energy, determination, and great attention to detail.

Although the work carried out for clients cannot be shared online for contractual reasons, in the link below you will find a selection of personal projects that reflect my style. If they catch your interest even just a little, who knows… they might be the first step of a stimulating conversation, in front of a screen or better yet over a coffee, to browse my full portfolio .

I_AI

How can we not talk about artificial intelligence?
I often integrate AI technologies into my creative process   as a strategic and operational support. I use it  to develop images and visual concepts, to refine content and, led by a strong curiosity on the evolving scenario, I continue to explore new directions such as generative video and vibe coding.
My approach remains conscious and ethical: I consider AI an extension of creative possibilities, not a substitute. Technology accelerates and expands the process, while vision, sensitivity and experience remain deeply human.

Photography

Photo gallery by Carlo Nadalin

Photography has been my passion since childhood and has become the most direct way to observe and interpret the world. Through light, composition and the search for unrepeatable moments, I build images that don't just describe what I see, but try to tell a story, convey an atmosphere, capture a feeling before it disappears.
My approach is essential and rooted in photographic tradition: I believe that the eye catches the best shot.
Post-production follows this same philosophy: I intervene minimally, with an approach inspired by the darkroom.
I develop the image, I do not alter it.

highlights - URBAN FRAGMENTS

A photographic project born from the observation of the territory. Through urban fragments, details, corners, and seemingly insignificant objects, daily life is transformed into narrative. Shot in different corners of the same town, on different days and at different times, the images engage in dialogue with one another, creating unexpected connections. There is no single interpretation: the story takes shape in the eyes of the viewer.
Ready to go beyond the surface ? Discover the project.

Urban_Fragments